1
0%
Market Overview
Joondalup has just one hair salon listed in local business data — an unusually low count for a suburb within a city of 2.3 million people. That's a competition level most salon owners in Perth's inner suburbs would envy.
The surrounding commercial area is active: 17 restaurants, 26 cafes, and 13 fast food outlets indicate steady foot traffic and a customer base that's already out and about. This kind of food and retail density typically supports service businesses like hair salons, yet the salon presence here doesn't match it.
The standout figure is website adoption: zero percent. Not a single hair salon in the Joondalup area has a website listed. For customers searching online for a local cut or colour, that means they're finding very little. This is a clear gap — any salon that establishes a basic web presence in this area faces almost no digital competition.
The market isn't crowded. It's underpopulated. For existing operators, that's a comfortable position. For new entrants, it's a genuine opportunity to capture unmet demand with relatively modest marketing effort.
What Customers in Joondalup Care About
Walk-in availability
With only one salon in the area, locals want to know they can get a same-day or next-day appointment without booking weeks ahead.
Proximity to Joondalup CBD
Customers shopping or dining around Joondalup's café and retail strip prefer a salon they can reach within a short walk or drive, not one that requires a separate trip.
Weekend and evening hours
With 26 cafes and 17 restaurants nearby, the area draws families and professionals outside of standard 9-to-5 hours — salon timing needs to match that.
Clear pricing before arrival
When no salons have websites, customers can't compare prices online, which creates hesitation and often leads to choosing a more visible competitor in a nearby suburb.
Consistent quality signals
With so few options locally, word-of-mouth carries enormous weight — one bad review or one strong recommendation can shape the entire area's perception of a salon.
Tips for Hair Salons Owners in Joondalup
Get online — you'd be the first
Zero percent of Joondalup salons have a website. Even a simple one-page site with your services, prices, hours, and a phone number would make you the most findable salon in the area. Google Maps and social profiles count too.
Partner with nearby cafés
With 26 cafes and 17 restaurants within the area, there's clear foot traffic to tap into. Leave business cards at nearby spots, cross-promote with a local café, or offer a coffee voucher with every first visit.
Capture the gap before others do
One salon for a busy commercial area like this won't stay that way forever. If you're considering opening or expanding in Joondalup, the current low competition and zero digital presence means early movers will build a customer base with minimal resistance.
Competition Snapshot
Joondalup's hair salon market is notably uncrowded. With only one listed salon across the entire area — and none with a website — the competitive intensity is among the lowest you'll find in metropolitan Perth. Compare that to 57 food and drink businesses in the same zone, and it's clear the service side of this commercial centre is underserved. Standing out here doesn't require much: a basic online presence and reliable availability would already put a salon ahead of every listed competitor. The real question isn't how to beat the competition — it's whether new entrants will move in to fill the gap first.
Own a business in Joondalup?
See your exact rank against nearby competitors, what customers say about them, and where you can win.