24 electricians competing in High Point Nc. Here's what the data shows.
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24
62%
With 24 licensed electricians operating in High Point, the local market is moderately competitive for a city of its size. That's roughly one electrician for every few hundred households โ enough to keep most shops busy, but not so many that new entrants can't find room. The real story is the digital gap: only 15 of those 24 (62%) have a website. That means nearly 40% of your competitors are essentially invisible to the growing number of homeowners who search online before picking up the phone. Established names like McDaniel Electric Co., A-1 Electric, and Bartlett J W Co. have built reputations through word of mouth and years of service, but the market isn't locked down. Smaller operations like K R Angel Electric Co. and Mainline Service compete alongside utility-focused firms such as Smith & Jennings Grading & Utility, which blends electrical work with broader services. For a new or growing electrical business, the opportunity is clear: the bar for digital presence is low, and the firms that invest in being findable online can capture demand that competitors are leaving on the table.
Licensed and insured proof
Homeowners in High Point want to see current credentials before letting anyone touch their panel โ and they'll check, since NC requires state licensing for electrical work.
Fast response for outages
With older housing stock in neighborhoods near downtown, unexpected outages and tripped breakers are common, and customers pick whoever can get there same-day.
Familiarity with local codes
High Point falls under Guilford County inspection requirements, so electricians who know the local permitting process save customers time and headaches.
Clear estimates upfront
With 24 competitors to call, price transparency matters โ customers will comparison-shop, and vague quotes get passed over for written ones.
Experience with older homes
Many High Point homes were built before 1980 and still have outdated wiring, so customers look for electricians who specialize in rewiring and panel upgrades rather than just new construction.
A sample of real electricians in this area. Want ratings, reviews, and exactly where you rank against them? Run a free report on your business.
| Business | Type |
|---|---|
| McDaniel Electric Co. | Electrician |
| Smith & Jennings Grading & Utility | Electrician |
| K R Angel Electric Co. | Electrician |
| A-1 Electric | Electrician |
| Mainline Service | Electrician |
| Electro-Lines | Electrician |
| Bartlett J W Co. | Electrician |
| East Coast Construction Service | Electrician |
| Callahan Air Conditioning Heating | Electrician |
| Callahan & Callahan Electrical Co. | Electrician |
| Laxton Enterprises | Electrician |
| Marsh Electric | Electrician |
Business listings from OpenStreetMap contributors (ODbL).
Claim your online presence now
With 38% of High Point electricians lacking a website, simply having a professional site with your service area, license number, and a phone number puts you ahead of 9 competitors immediately. List your business on Google Business Profile and Foursquare โ free visibility that many local shops are ignoring.
Target the rewiring niche
High Point's older neighborhoods need electrical upgrades, and most of the 24 local electricians are generalists. Marketing yourself as the go-to for panel upgrades, knob-and-tube replacement, or code compliance work lets you compete on expertise instead of price against shops like Mainline Service and Electro-Lines.
Build referral relationships with contractors
Firms like East Coast Construction Service and Smith & Jennings already do non-electrical work that requires subcontractors. Partnering with general contractors and HVAC companies in High Point creates a steady referral pipeline that doesn't depend on your Google ranking.
High Point's electrical market sits at a moderate competitive level โ 24 licensed electricians serving the city, with established players like McDaniel Electric and A-1 Electric holding strong reputations. The market isn't oversaturated, but it's not wide open either. The biggest underserved gap is digital: 38% of competitors have no web presence at all, which means customers searching online are choosing from a much smaller pool than the actual competitor count suggests. To stand out, an electrician needs more than just licensing โ a basic website, consistent reviews, and a clear specialty (rewiring, commercial, emergency service) separate the shops that grow from the ones that stay small.
See your exact rank against nearby competitors, what customers say about them, and where you can win.