Hair Salons in Philadelphia
2,428 hair salons competing in Philadelphia. Here's what the data shows.
Own a hair salon in Philadelphia? See exactly where you rank — free, in 30 seconds.
Free · No signup to start · Any business on Google Maps
2,428
38%
Market Overview
Philadelphia's hair salon market is dense. With 2,428 salons operating across the city, competition is intense. That's roughly one salon for every 660 residents—a high saturation point that means new entrants face an uphill battle for market share. The business landscape is fragmented, ranging from established names like Czarick's Anthony Barber Shop to niche operators like Locks By Lesley specializing in wigs.
A significant data point: only 38% of these salons (929 businesses) have a website. This means 1,499 salons are effectively invisible to the 62% of customers who start their search online. For a salon owner, this digital gap isn't just a weakness for competitors—it's a direct opportunity. Capturing local search traffic is far easier when nearly two-thirds of your market isn't even competing for it. The competition is crowded, but much of it is competing offline.
What Customers in Philadelphia Care About
Neighborhood Convenience
With over 2,400 salons, customers pick the one closest to their daily route—whether that's near their Center City office or their home in Manayunk.
Specialty Services
Philadelphia's diverse population drives demand for specific expertise, from the braiding specialists in West Philly to the wig experts at shops like Locks By Lesley.
Visible Social Proof
In a crowded market, customers rely heavily on recent Google reviews and tagged Instagram photos to verify quality before booking.
Clear Pricing Online
With only 38% of salons having a website, customers actively seek out those that list service prices online to avoid awkward in-salon surprises.
Walk-In Availability
The high density means customers expect to find a reliable walk-in option nearby, especially for simpler cuts or trims.
Hair Salons operating in Philadelphia
A sample of real hair salons in this area. Want ratings, reviews, and exactly where you rank against them? Run a free report on your business.
| Business | Type |
|---|---|
| A1 Salon | Hair Salon |
| Sally Beauty Supply | Hair Salon |
| SmartStyle | Hair Salon |
| Viva Nails And Spa | Hair Salon |
| Eyebrow Threading Station | Hair Salon |
| Sapphire City | Hair Salon |
| Locks By Lesley | Lace Front Wigs Synthetic Wigs | Human Hair Wigs Philadelphia | Hair Salon |
| Czarick's Anthony Barber Shop | Barbershop |
| Donna & co | Hair Salon |
| Styles By Dria | Hair Salon |
| Gary Charles | Hair Salon |
| Jimmy's Barber Shop | Hair Salon |
Business listings from OpenStreetMap contributors (ODbL).
Tips for Hair Salons Owners in Philadelphia
Claim Your Digital Real Estate
Nearly two-thirds of your local competitors have no website. A simple, mobile-friendly site with your service menu, prices, and online booking can immediately put you ahead of 1,499 salons in local search results.
Target Your Block, Not the City
Don't try to compete with 2,428 salons city-wide. Dominate your specific ZIP code or neighborhood. Optimize your Google Business Profile for hyper-local terms like 'Rittenhouse blowout' or 'Fishtown barber.'
Highlight Your Niche
The market is oversaturated with generalists. Stand out by owning a specific service—like 'natural hair care' or 'men's grooming'—that matches your skills and your neighborhood's demographic.
Competition Snapshot
Philadelphia's hair salon market is extremely crowded, with 2,428 businesses creating fierce competition for a fixed population. The field is oversaturated with generalist salons and barbershops. However, it is underserved digitally—62% of salons lack a basic website, creating a clear gap for businesses that invest in online visibility. Standing out requires more than just good service; it demands a specific niche, a strong neighborhood focus, and a dominant online presence where most competitors are absent.
Other Industries in Philadelphia
Hair Salons in Other Cities
Own a hair salon in Philadelphia?
See your exact rank against nearby competitors, what customers say about them, and where you can win.