20 hair salons competing. Here's what the data shows.
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20
30%
Twenty hair salons operate within Saint-Roch's relatively compact commercial core — a neighbourhood already known for its independent retail and food scene. That figure alone suggests moderate density, but the real competitive picture shifts when you look at digital presence: only 6 of those 20 salons (30%) maintain a website. That means 14 shops are relying entirely on foot traffic, word-of-mouth, or social media profiles to attract clients.
The surrounding commercial environment is busy. Saint-Roch counts 126 restaurants, 36 cafés, 19 fast food spots, 21 bars, and 19 pubs in the same area. Heavy foot traffic from diners and nightlife crowds creates natural visibility for salon storefronts, but it also means customers have options at nearly every block. Salons here aren't competing only with each other — they're competing for attention in a neighbourhood packed with reasons to visit.
Among the salons with a web presence, names like Jumbo Jumbo, KRWN Barbershop, St-Laurent Coiffure, T'es tu vu l'allure?, and F & Cie have established some level of discoverability online. The remaining 70% are essentially invisible to anyone searching "hair salon Saint-Roch" on Google. For a new entrant or an existing shop looking to grow, that gap is significant — the bar for standing out digitally in this neighbourhood is low, and the cost of inaction is high.
Walking distance from Rue Saint-Joseph
Saint-Roch residents expect their salon to be within a few blocks of the main commercial strip, not a separate errand requiring a car or bus transfer.
Bilingual service without awkwardness
The neighbourhood is predominantly francophone, but enough anglophone clients and visitors pass through that being able to switch languages comfortably matters for reviews and repeat business.
Stylists who know the local look
Saint-Roch leans toward a creative, slightly alternative aesthetic compared to Haute-Ville — customers want stylists who understand that without being asked to explain it.
Honest pricing before the chair
With 20 salons in the area, customers compare prices quickly; hidden fees or vague quotes on colour services drive people to the shop next door.
A spot that doesn't feel rushed
The neighbourhood's café culture (36 cafés) sets an expectation for atmosphere — clients expect the experience to feel unhurried, not like a factory line.
A sample of real hair salons in this area. Want ratings, reviews, and exactly where you rank against them? Run a free report on your business.
| Business | Type |
|---|---|
| Escompte Coiffe | Hairdresser |
| Coiffure Enfin Libre | Hairdresser |
| Salon les poules de ville | Hairdresser |
| Jumbo Jumbo | Hairdresser |
| Salon Giguère | Hairdresser |
| Le 960 Coiffure urbaine | Hairdresser |
| Les Z'Ongles | Hairdresser |
| Motus | Hairdresser |
| St-Laurent | Hairdresser |
| Ukcut barbershop | Hairdresser |
| Coiffure le saint | Hairdresser |
| T'es tu vu l'allure? | Hairdresser |
Business listings from OpenStreetMap contributors (ODbL).
Claim your Google Business Profile before your website
With 70% of competing salons having no website at all, the quickest competitive advantage is a complete, photo-rich Google Business Profile. It's free, it shows up in map searches, and most of your competitors haven't bothered — you can own the top local results within weeks.
Cross-promote with the restaurant crowd
Saint-Roch has 126 restaurants and 36 cafés driving constant foot traffic. Partner with a nearby lunch spot for a simple flyer exchange or a joint Instagram giveaway. The neighbourhood's dining scene brings thousands of people past your door each week — give them a reason to book.
Differentiate with pricing transparency online
Of the 6 salons with websites, not all publish clear service menus with prices. If you post yours publicly — with ranges for cuts, colour, and treatments — you immediately stand out to comparison shoppers. In a market of 20 salons, being the easiest one to evaluate is a real edge.
Twenty salons in a single neighbourhood is a crowded field, especially one as walkable as Saint-Roch. The market is moderately saturated for basic cut services — residents have multiple options within a five-minute walk. However, the majority of competitors lack any web presence, which creates a clear underserved gap in online discoverability. Standing out here doesn't require reinventing the service menu; it requires showing up where people actually search. The salons that combine a polished digital profile with a distinct point of view — whether that's barbering precision, creative colour, or neighbourhood atmosphere — will capture more than their share of a market where most competitors are still invisible online.
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