193 hair salons competing in Beaverton Or. Here's what the data shows.
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193
67%
Beaverton's hair salon market is dense. With 193 salons competing for customers in a city of roughly 100,000 people, the ratio is approximately one salon for every 500 residents. This saturation means new entrants face immediate competition from established names like Great Clips, Potions Salon, and VuMache Beauty. The competitive pressure is real, but a clear gap exists: only 67% of these salons have a website. That leaves 63 businesses without a basic digital storefront, making them nearly invisible to the 90% of customers who search online before booking. For salons with a modern online presence, this is a significant advantage. The market is crowded, but not equally armed.
Proximity to Nike or Intel
Many Beaverton residents work at major tech campuses and need salons with flexible evening or weekend hours that fit a corporate commute.
Stylist Specialization
With options ranging from Al's Barbershop to Aesthetics Skin Care Institute, customers look for a stylist who specializes in their specific hair type or desired service.
Visible Online Reviews
In a market this crowded, a salon's Google and Yelp ratings are the first filter for customers comparing dozens of local options.
Clear Pricing Online
With 67% of salons having a website, customers expect to see a service menu and price list before they call or walk in.
Ease of Booking
The hassle of calling during business hours is a deal-breaker for many; online booking is now a baseline expectation for competitive salons.
A sample of real hair salons in this area. Want ratings, reviews, and exactly where you rank against them? Run a free report on your business.
| Business | Type |
|---|---|
| Al's Barbershop | Hair Salon |
| VuMache Beauty | Hair Salon |
| Potions Salon | Hair Salon |
| Enzo Hair Studio | Hair Salon |
| Juli Weddle Hair Design | Hair Salon |
| Aesthetics Skin Care Institute | Hair Salon |
| Great Clips | Hair Salon |
| Amaze Salon | Hair Salon |
| Sheer PDX | Hair Salon |
| Connie's Hair Design | Hair Salon |
| Jini Hair Salon | Hair Salon |
| Classy Hair | Hair Salon |
Business listings from OpenStreetMap contributors (ODbL).
Claim Your Digital Real Estate
With 63 local salons lacking a website, simply having a professional site with your hours, services, and online booking puts you ahead of a third of your competition. Ensure your Google Business Profile is complete and actively managed.
Target the Tech Commute
Market your salon's location and hours to employees at nearby corporate campuses. Highlight ease of parking and proximity to major routes like Canyon Road or Highway 217 to capture the after-work crowd.
Specialize to Stand Out
Don't try to be everything to everyone. In a market with 193 salons, defining a clear specialty—like precision men's cuts, curly hair, or advanced color treatments—makes you the obvious choice for a dedicated customer base.
Beaverton is one of the most saturated salon markets in the Portland metro area. With 193 businesses, competition for every customer is intense. The market is oversaturated with general full-service salons and budget chains. Underserved niches include high-end men's grooming, salons specializing in textured hair, and studios offering advanced skincare integrated with hair services. Standing out requires a sharp specialty, a flawless online reputation, and a digital presence that most of your competitors still lack.
See your exact rank against nearby competitors, what customers say about them, and where you can win.