623 hair salons competing in Long Beach Ca. Here's what the data shows.
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623
47%
Long Beach has 623 hair salons competing for customers across the city โ that's a dense market with serious saturation. Nearly half of those salons (293, or 47%) have a website, which means the other 330 are essentially invisible to anyone searching online. That's a massive gap. If you're running a salon in Long Beach, you're not just competing with the shop next door; you're competing with hundreds of similar businesses, many of which have zero digital presence. The market includes everything from independent stylists operating out of suites like Phenix Salon Chains to full-service shops like Nenas Beauty Salon and Peluqueria Y Estetica 7 Machos. With this level of competition, differentiation isn't optional โ it's survival. The salons that invest in online visibility, even something as simple as a basic website, immediately pull ahead of the 53% that don't have one. For new entrants, the sheer number of salons means customer acquisition costs are high unless you carve out a specific niche or neighborhood focus. For existing owners, the data is clear: your competition is local, numerous, and largely offline. That's both a threat and an opportunity.
Stylists Who Get Texture
Long Beach is diverse โ customers need salons that understand curly, coily, and thick hair types, not just straight blowouts.
Walk-In Availability
With 623 salons in the city, customers expect to find a same-day appointment or walk-in slot without much hassle.
Spanish-Speaking Staff
Many Long Beach salons like Peluqueria Y Estetica 7 Machos and Mayra's Beauty Salon serve Spanish-speaking communities, and customers actively seek bilingual stylists.
Neighborhood Proximity
Long Beach is spread out โ customers prefer a salon within a short drive or walk from home rather than crossing the city.
Clear Pricing Online
With only 47% of salons having a website, customers get frustrated when they can't find service prices before showing up.
A sample of real hair salons in this area. Want ratings, reviews, and exactly where you rank against them? Run a free report on your business.
| Business | Type |
|---|---|
| Nenas Beauty Salon | Hair Salon |
| Peluqueria Y Estetica 7 Machos | Hair Salon |
| Diaspora Beauty Supply | Hair Salon |
| Mayra's Beauty Salon | Hair Salon |
| K & C Nails | Hair Salon |
| Beauty 1 On 1 Salon | Hair Salon |
| Ziba Beauty (Long Beach Towne Center) | Hair Salon |
| Phenix Salon Suites | Hair Salon |
| Genevieve Durgavich Hairstylist & Makeup Artist | Hair Salon |
| Benefit | Hair Salon |
| Ulta Beauty | Hair Salon |
| Cut Hair Lab | Hair Salon |
Business listings from OpenStreetMap contributors (ODbL).
Get a Website โ You're Already Ahead of 53%
More than half of Long Beach salons have no website at all. Even a simple one-page site with your hours, services, and a booking link puts you in the top half of the market for online discoverability.
Own Your Neighborhood, Not the Whole City
With 623 salons citywide, competing for 'Long Beach hair salon' is brutal. Focus your marketing on your specific neighborhood โ Bixby Knolls, Belmont Shore, Cambodia Town โ and become the go-to spot within walking distance.
List on Foursquare and Google Maps Immediately
Most of your competitors aren't managing their online listings. Claiming and optimizing your profiles on Foursquare, Google, and Yelp is a low-cost move that makes you visible when nearby customers search.
Long Beach is one of the most saturated hair salon markets in the LA metro area, with 623 salons packed into a single city. The competition is fierce at every price point โ from budget shops to upscale studios. However, more than half the market (53%) has no website, creating a real visibility gap. Salons that serve specific communities โ Spanish-speaking clients, textured hair, or hyperlocal neighborhoods โ are underserved relative to demand. Standing out requires more than good cuts; it requires being findable online and owning a clear niche.
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