Hair Salons in Longview Tx
153 hair salons competing in Longview Tx. Here's what the data shows.
Own a hair salon in Longview Tx? See exactly where you rank — free, in 30 seconds.
Free · No signup to start · Any business on Google Maps
153
52%
Market Overview
Longview's hair salon market is dense with competition. With 153 salons serving the city, business owners face a crowded field. This saturation means every potential customer has multiple options within a short drive, putting pressure on pricing, service quality, and marketing. A key data point for owners: only 80 of these 153 salons—52%—have a website. This creates a significant opportunity gap. Nearly half the competition is essentially invisible to the majority of customers who start their search online. For a salon with a modern, functional website, this is a direct competitive advantage. The market includes a mix of independent shops like Mrs Beverly's Barber Shop, niche providers like the Barber Institute Of Texas, and national chains like Supercuts. Standing out requires more than just a good haircut; it requires strategic visibility.
What Customers in Longview Tx Care About
Walk-in availability on weekends
With so many salons clustered together, Longview residents often choose based on immediate convenience, especially for Saturday appointments.
Barber vs. salon specialization
The list shows a mix of traditional barber shops and full-service salons, so customers look for the right fit for their specific cut or style.
Online presence for basic info
When nearly half of salons lack a website, customers rely on the ones that clearly list hours, location, and services online.
Neighborhood proximity
In a city of this size, a salon's location relative to a customer's home or work often trumps other factors in the decision.
Price transparency
With options ranging from budget chains to independent stylists, knowing the price upfront is a major factor in choosing a salon.
Hair Salons operating in Longview Tx
A sample of real hair salons in this area. Want ratings, reviews, and exactly where you rank against them? Run a free report on your business.
| Business | Type |
|---|---|
| Barber Institute Of Texas | Barbershop |
| Hair Unlimited | Hair Salon |
| Mrs Beverly's Barber Shop | Barbershop |
| Estetica Unisex Estilo | Hair Salon |
| Hip Hop Barber Shop | Hair Salon |
| Nikki's Barber Shop | Barbershop |
| Supercuts | Hair Salon |
| Can Rover Come Over | Hair Salon |
| CS Cutting | Hair Salon |
| HK Hair+CO | Hair Salon |
| Salon Pink By Ricia & Sheri | Hair Salon |
| Bombshell Hair Design | Hair Salon |
Business listings from OpenStreetMap contributors (ODbL).
Tips for Hair Salons Owners in Longview Tx
Claim your digital storefront
With only 52% of Longview salons having a website, a simple site with your hours, address, and service menu immediately puts you ahead of 70+ competitors. Use it to capture the 'hair salon near me' search traffic your rivals are missing.
Target a specific neighborhood
Longview's salon density means you can't just be 'in town.' Use hyper-local targeting in your marketing—mention nearby landmarks or subdivisions—to attract customers within a 2-mile radius who prioritize convenience.
Differentiate from the Supercuts model
National chains set a baseline for price and speed. To compete, emphasize what they can't: a unique style, specialized services for Longview's diverse community, or a loyal, personal relationship with your stylist.
Competition Snapshot
Longview's hair salon market is highly competitive, with 153 businesses vying for customers. The density creates a battleground where location and basic online visibility are critical. While the market appears saturated for general haircuts, a clear opportunity exists in the digital space: nearly half of all salons have no website, leaving a wide opening for businesses that invest in their online presence. Standing out requires a clear niche—whether in service specialization, neighborhood focus, or simply being findable online.
Other Industries in Longview Tx
Hair Salons in Other Cities
Own a hair salon in Longview Tx?
See your exact rank against nearby competitors, what customers say about them, and where you can win.