111 hair salons competing in Missoula Mt. Here's what the data shows.
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111
58%
Missoula's hair salon market is crowded. With 111 salons operating within city limits, competition for clients is intense. This high density means every salon is fighting for attention in a relatively small market.
A significant number of these businesses, 64 or 58%, have a website. This leaves nearly half the market—47 salons—without a basic online presence. For salons with a website, this is a direct advantage; for those without, it's a major vulnerability. Customers increasingly search and book online, and salons that ignore this are ceding ground to competitors who don't. The market is saturated with options, making digital visibility a key differentiator.
University of Montana student styling
With a large student population, salons that offer trendy, affordable cuts and flexible hours for class schedules have a built-in client base.
Outdoor-ready hair care
Missoula's active, outdoor culture means customers seek salons that understand how to style and treat hair that deals with sun, wind, and dry Montana air.
Barber shop vs. salon clarity
The presence of dedicated barber shops like Moss, The ManCave, and Broadway means customers look for clear specialization—traditional barbering or full salon services.
Walk-in availability downtown
For downtown workers and residents, the ability to get a walk-in appointment without a long wait is a practical deciding factor.
Online booking and portfolio visibility
With over half of salons having a website, customers expect to see stylist portfolios and book appointments online before ever calling.
A sample of real hair salons in this area. Want ratings, reviews, and exactly where you rank against them? Run a free report on your business.
| Business | Type |
|---|---|
| Infinite Photography - Missoula - Montana - Photographer - Photography | Hair Salon |
| Moss Barber Shop | Hair Salon |
| Canvas Studios | Hair Salon |
| The ManCave Barber Shop | Barbershop |
| Broadway Barber | Barbershop |
| Onyx Salon | Hair Salon |
| Cinder's | Hair Salon |
| Capitol Barber Shop | Hair Salon |
| The Wild Hair | Hair Salon |
| Main Street Barber Shop | Hair Salon |
| The Cutting Crew | Hair Salon |
| Cutting Crew Salon - Sarah Spence | Hair Salon |
Business listings from OpenStreetMap contributors (ODbL).
Claim your digital real estate
42% of your competitors have no website. A simple site with your location, hours, and a booking link immediately puts you ahead of nearly 50 other salons. Don't let clients assume you're closed.
Target the campus crowd specifically
Run back-to-school promotions in August and January. Offer a student discount that's easy to find on your website and social media to capture this reliable, recurring market.
Differentiate from the barber shops
If you're a full-service salon, don't compete on basic men's cuts. Highlight specialized color, balayage, or treatments that dedicated barber shops like Capitol or Onyx don't offer.
The Missoula hair salon market is highly competitive with 111 businesses. The field is crowded, but a clear digital divide exists. The 58% of salons with websites are competing for the online-savvy customer, while the 42% without are increasingly invisible. The market is oversaturated with generalists. Standing out requires a sharp focus—whether it's student pricing, outdoor lifestyle expertise, or advanced color services—and a professional online presence to back it up.
See your exact rank against nearby competitors, what customers say about them, and where you can win.