200 hair salons competing in Roswell Ga. Here's what the data shows.
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200
58%
Two hundred hair salons operate within Roswell, Georgia. This density creates a competitive environment where businesses must actively differentiate to capture and retain clients. The market includes a mix of full-service spas like Moda Salon and Spa, value-focused chains like Great Clips, and specialized shops such as Old School Barber Shop. A significant data point is that only 117 of these salons, or 58%, have a website. This reveals a major opportunity gap: nearly half of the competition is not easily discoverable or bookable online. For a new or existing salon, investing in a strong digital presence is not just an advantage—it's a necessity to reach the majority of customers who start their search on Google. The competition is broad, but the digital playing field is uneven.
Roswell's Historic District vibe
Customers often seek salons that reflect Roswell's blend of historic charm and modern style, favoring boutiques on Canton Street over generic strip-mall locations.
Pet grooming proximity
With a business like Carey's Pet Salon in the market, some customers look for convenience where they can address family grooming needs, including pets, in one trip.
Specific service expertise
The presence of both 'Beleza' and 'Beliza' suggests customers are attentive to names and seek out salons known for particular specialties, like Brazilian blowouts or specific color techniques.
Walk-in availability
The success of chains like Great Clips indicates a strong local demand for no-appointment, quick-service haircuts for families and busy professionals.
Integrated beauty services
Businesses named 'One Stop Beauty Hair Salon' and 'Make Me Beauty' signal that customers value salons offering additional services like nails, waxing, or facials under one roof.
A sample of real hair salons in this area. Want ratings, reviews, and exactly where you rank against them? Run a free report on your business.
| Business | Type |
|---|---|
| Moda Salon and Spa | Hair Salon |
| Carey's Pet Salon | Hair Salon |
| Beleza | Hair Salon |
| Beliza Salon And Spa | Hair Salon |
| Old School Barber Shop | Hair Salon |
| Great Clips | Hair Salon |
| Make Me Beauty | Hair Salon |
| One Stop Beauty Hair Salon | Hair Salon |
| Haarmony Salon & Studio | Hair Salon |
| My Salon Suite/ In The Now | Hair Salon |
| Paradox Salon | Hair Salon |
| Scandals The Hair Salon | Hair Salon |
Business listings from OpenStreetMap contributors (ODbL).
Claim your digital real estate
With 42% of salons lacking a website, simply having a professional, mobile-friendly site with online booking puts you ahead of nearly half your competitors. Ensure your Google Business Profile is complete with photos, services, and accurate hours.
Specialize to stand out
The market includes everything from pet salons to spas. Instead of being a generalist, identify and market a clear specialty—whether it's curly hair, balayage, or men's grooming—to attract a dedicated clientele.
Leverage Roswell's location
If your salon is near the Historic District or a popular shopping center, use that in your marketing. Customers often search for services 'near Canton Street' or 'in Roswell,' so local SEO is critical.
Roswell's hair salon market is crowded with 200 businesses, but the competition is not uniform. The high number of salons without websites creates a clear divide between digitally visible and invisible businesses. General haircuts are oversaturated, especially with value chains present. However, opportunities exist for salons that combine a strong online presence with a clear specialty—like advanced color, textured hair, or integrated beauty services—and effectively target Roswell's specific neighborhoods and demographics.
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