110 dentists competing in St Augustine Fl. Here's what the data shows.
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110
75%
With 110 dentists operating in St. Augustine, the market is dense for a city of its size. That's roughly one practice for every 140 residents, creating a highly competitive environment where patient acquisition is a constant challenge. The majority—75% of practices—have a website, leaving a quarter of the market with a significant gap in their ability to attract new patients online. This digital divide is a key competitive factor. Practices like Salt Run Family Dentistry and 1st City Dental are competing in a crowded field where simply being present isn't enough. The high density means dentists must compete not just on clinical skill, but on accessibility, online presence, and local reputation to capture a share of the patient base.
Proximity to Historic Downtown
Patients often choose a dentist based on convenience to their daily commute or errands, with many preferring a practice near the historic district or major corridors like US-1.
Family-Friendly Availability
With many families in the area, practices that clearly offer services for both adults and children, like Salt Run Family Dentistry, have a distinct advantage in capturing household accounts.
Clear Online Presence
In a market where 25% of dentists lack a website, having a professional, informative site with clear hours, services, and contact info is a basic requirement to be considered.
Insurance Transparency
Patients actively search for dentists who list the insurance plans they accept, as navigating coverage is a major friction point in choosing a new provider.
Specialized Services Nearby
The presence of dedicated orthodontic and specialty practices means general dentists must clearly communicate their scope of care to avoid losing patients to specialists for common needs like braces.
A sample of real dentists in this area. Want ratings, reviews, and exactly where you rank against them? Run a free report on your business.
| Business | Type |
|---|---|
| BACKWATER 2 BLUEWATER | Dentist |
| Dr Bert A. Tavary D.D.S | Dentist |
| Salt Run Family Dentistry | Dentist |
| 1st City Dental | Dentist |
| Orthodontic Practice | Dentist |
| Firstcoast Dentist | Dentist |
| Santiago Dental Associates, P.A. | Dentist |
| Dental Solutions by Zita Narvaez, D.D.S. | Dentist |
| The Dentist a.k.a Dr. Zita | Dentist |
| Marshall S Baley D.M.D General Denistry | Dentist |
| Harbor Dental | Dentist |
| Marshall Scott Bailey | Dentist |
Business listings from OpenStreetMap contributors (ODbL).
Claim Your Digital Real Estate
With only 75% of your competitors having a website, ensuring you have a fast, mobile-friendly site with your address, phone, and hours is the first step to capturing the patients searching online.
Target Neighborhoods, Not Just the City
St. Augustine is spread out. Use local SEO to target specific neighborhoods and zip codes. A patient in St. Augustine Beach will search differently than someone near the World Golf Village.
Highlight Your Patient Mix
In a saturated market, specialization is key. Clearly market whether you focus on families, cosmetic work, or anxiety-free dentistry to attract your ideal patient and stand out from general practices.
St. Augustine's dentist market is intensely crowded, with 110 practices serving the local population. General dentistry is heavily oversaturated, making patient loyalty and acquisition difficult. The opportunity lies in specialization—practices focusing on orthodontics, cosmetic dentistry, or specific demographics can carve out a less competitive niche. Standing out requires a strong digital footprint, a clear value proposition beyond basic care, and hyper-local marketing that speaks directly to the needs of specific St. Augustine communities.
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